Continuing with our Africa month theme, Fortune, our technical manager, takes us on a journey of the “unexpected”. This time we go to Zambia as he shows what happens behind the scenes on our UX Research projects as well as the realities and contingencies our team take to ensure we get all the relevant insights for our clients. It’s quite a ride!

Research that is representative and inclusive is often overlooked in African communities. If you want to discuss doing in-country UX research project, get in touch with us at info@mantaray.africa 

#AfricaMonth #UXResearch #UXRAfrica #ResearchinAfrica #Zambia #UX